“Cindy Speaks”
Video Editing / Motion Graphics
Date
2021
Client
Side by Side
Role
Motion Graphic Designer / Director / Storyboarding
Goal
To create a short promotional video highlighting the client’s experience and impact as an educational public speaker.
Project Description
A sizzle reel, or promotional video, of only a few minutes, would highlight the experience and impact of the client as a public speaker.
Challenges
No new footage could be taken, and all the content needed to be pre-existing, setting limitations on quality and content that needed to be worked within.
Process
I started with a collaborative kick-off session with the client to identify the key areas to emphasize and strengths to highlight. From there, I created a storyboard and began editing motion graphics.
Approach
My focus was to create a cohesive script from sound bites in the existing video footage. Even though each segment is separate, the flow of the video needed to be smooth to the viewer and feel as though it had a natural wrap.